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Business Administration: Masters Course

The textbook is composed according to the “Business Administration” masters’ course curriculum. The main accent is made on the analysis of the factors of the internal and external environment of the firms, on the ways of effective use of the current reserves and resources, marketing, investment, innovational and other aspects of entrepreneurship in the conditions of transformation economy and so on. The interpretations of special terms and concepts are given, the most important patterns and relationships in the mechanisms development for business administration are exposed Current peculiarities of innovative development and business ecologization in Ukraine and developed countries are considered.

Tutorial is oriented to masters “Business Administration” course and also can be useful for teachers and other experts in the field of business administration.

The language is Ukrainian

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